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An Ad Page is a must and the bare minimum to reach out to your potential customers surfing the Web. Be on the first page of Google for the keywords you want with a professionally designed Web page.
This form of advertising has the unique advantage of precisely targeting your customers and helping them to find exactly what they're looking for on their first Google search. The only catch is you have to hurry. Everyday counts. Everyday, millions of Web pages are added to Google's inventory and Google prioritizes ranking partly in terms of seniority. As the saying goes: ”You miss 100% of the shots you don't take.” And, being invisible is not an option!
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